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Losing Money While Making a Profit

One of the biggest mistakes a startup business owner can make is believing that making a profit and having cash flow are the same thing....

You need to sell it, not just tell it.

I used to work as a life insurance wholesaler. In layman’s terms, that means I represented insurance companies and their products to the...

5 Questions You Need To Answer

Here are 5 Questions you need answers for if you want to make a success of your Microbrand. MBU will help you learn the answers!

A Category of One

Last month, I traveled to England on a family vacation, as well as to do some business. After the United States, the UK has always been...

Measuring What Matters

How do you know if what you’re doing is working? Very often, when something we’re doing doesn’t seem to be working, it actually is, we...

The Three P’s of a Successful Launch

I’ll be honest. There are some projects, and some brands, which I never thought would succeed, and yet, so far, they seem to have done...

Respect the Process

An old sales manager of mine was fond of saying, “it takes ONE woman NINE months to have a baby. You can’t put nine women in a room and...

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